Audience Analysis as Part of a Strategic Communication Framework

Understanding your audience often discussed as one of the most important steps of the communication process; however, it is often the least well practiced and understood stage as well, largely because most documents (or other forms of communication) have multiple audiences, with multiple needs. In her Strategic Communication Framework, Debbie Davy … [Read more...]

Debbie Davy on a Strategic Communication Framework for Technical Communication

A systematic process can significantly improve your communication practices and outcomes, especially in technical communication contexts. In this short video, Debbie Davy briefly outlines the need for and describes her Strategic Communication Framework. Her framework was presented in depth at the IEEE PCS Conference in Limerick, Ireland in July … [Read more...]